Privacy policy

Published: September 20th 2020

Below you will find our updated Privacy Policy. Please note that this Privacy Policy applies to all users of the Mixup Services.

MIXUP AUDIO CORP ("Mixup" or "we" or "us") knows that you care how information about you is used and shared, and we appreciate your trusting us to do so carefully and sensibly. We take your privacy very seriously and make it a priority to protect personally identifiable information, such as your name, email address and payment methods that we obtain from and about you both online and off-line. Please take a moment to review this Privacy Policy, which describes how Mixup collects, uses, and shares this and other information. Mixup provides media (audio, video, graphic) hosting, streaming, delivering and collaboration services (the “Services”) based on a subscription offering. Those services are accessible via the Mixup website or Mixup software (standalone / phone applications and audio plugins).

Certain Mixup Services are provided to you free-of-charge. There are some other Mixup Services that, if you are interested in accessing them, will require payment by you.

This Privacy Policy covers the information Mixup collects from Mixup's registered users.

Generally speaking, we collect information from the following sources:

  • Information you give us, such as during free registration or pay for subscription;
  • Information automatically collected when you visit the Mixup Site or use the Mixup Services, such as via cookies.

Personal Information

When you register with Mixup, we ask for personally identifiable information including but not limited to your username, password, email address, newsletter sending preferences and your collaborators emails. From time to time, we may also ask you to provide other information about yourself on an optional basis, scugh as data we can use to tailor the advertisements served with the Content to your interests. If you choose to provide this information, you are giving Mixup permission to use and store it consistent with this Privacy Policy. Therefore, when you sign in with Mixup, you are not anonymous to us. Initially, the email address and your organization information (name, address, logo) are the only personally identifiable information that Mixup stores. The username you choose may also be classed as personally identifiable if you choose something that resembles your name, band, organization, company, etc. In addition, Mixup automatically collects information about your interactions with the Mixup Site and the Mixup Services. For example, Mixup automatically collects information about your interactions with audio/video content and browsing on the Mixup website and applications.

We may use your personally identifiable information to:

Provide you with promotional information about Mixup's features, services, and other offerings that may be of interest to you; or Provide you with promotional information about business affiliated to the pureMix group including but not limited to: PUREMIX ONLINE INC and PROCESS AUDIO CORP; or Only with your explicit consent, we also may share your personally identifiable information (such as username or email address) with advertisers, business partners, and other entities that are not affiliated with Mixup who would like to send you promotional information about their products and services directly.

If we sell all or part of our business, or make a sale or transfer of assets, or are otherwise involved in a merger or business transfer, or in the unlikely event of bankruptcy, we will transfer your personally identifiable information to one or more third parties as part of that transaction.

Navigation Data

Mixup automatically receives and records information from your computer and browser, including your IP address, software and hardware attributes, website and application browsing and interaction, the page you request, and cookie information. Those pieces of information are collected through external third party tools including but not limited to Google Analytics (“Analytical Tools) and are used solely for monitoring the volume of traffic the site receives and better understand how users find and use our Services and to see their journey through the website.

Although the Analytical Tools records data such as your geographical location, device, Internet browser, operating system and browsing behaviors none of this information personally identifies you to us. Disabling cookies on your Internet browser will stop Google Analytics from tracking any part of your visit to pages within this website.

Please note that we may share aggregated and non-personally identifiable information with our advertisers so they can measure the effectiveness of advertisements viewed in connection with the Mixup Services. For example, we may tell advertisers the number of users who clicked on a particular advertisement.


Mixup may display targeted advertisements based on your activities in connection with the Mixup Services, which we obtain through cookies and other information about you that we have collected, such as your interests and navigation on the Mixup website.

Some advertisements displayed in connection with the Mixup Services also may contain cookies set by third party Internet advertisers.

A user might be directed to the Mixup site through coupons or hyperlinks provided by affiliated companies and third-parties distributors. In order to measure, identify and store the origin of such user, Mixup may store cookies on your computer.

Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting or reporting requirements.

You may, at any time, request that we correct personal data that we hold about you which you believe is incorrect or inaccurate.

You may also ask us to erase personal data if you do not believe that we need to continue retaining it. Please send us an email at stating your username and your wish to delete all personal data. We will permanently delete your account, email, password, address, and all assets (audio, images) uploaded on the platform.

Third Parties: advertisers and users external links

The Mixup Services may be linked to or provided through Internet websites or other platforms operated by other users / companies. Some of these websites or other platforms may be co-branded with our name or logo, even though they are not operated or maintained by us. For example, Mixup users may choose to embed some of their content hosted on Mixup, on their personal websites or choose to add personal external links to the Mixup website. Mixup may also carry advertisements from other companies.

Once you have left the Mixup Site by clicking on a link, or if you are using the Mixup Services on another website or platform, you should check the privacy policy of the other website or platform to determine how it handles any personally identifiable information it collects from you.

Please be aware that Mixup does not warn you when you have chosen to link through to another website or property from the Mixup Site.


If you choose to join Mixup and register for a Mixup Free Trial account or purchase a Mixup subscription the email address from your Mixup User Account will be used in order to validate your email address and custom tailor the Mixup experience for your taste and guide you through its Services.

If you choose, you will also receive newsletters until you specifically request removal from the list. You can do this by unsubscribing using the one-click unsubscribe links contained in any email newsletters that we send to you or by requesting removal via email. When requesting removal via email, please send your email to us using the email account that is subscribed to the mailing list (i.e. the one associated with your Mixup User Account). Our newsletters may contain promotions or advertisements from various businesses or information on other sites or services that we offer.


We use reasonable physical, technical, and administrative measures to safeguard personally identifiable information in our possession against loss, theft and unauthorized use, disclosure, or modification. We also take steps to ensure that only those Mixup employees, agents, and contractors who have a legitimate business reason to obtain access to your personally identifiable information are granted access.

Despite these efforts, please note that no data transmission or storage can be guaranteed to be 100% secure. We want you to feel confident using the Mixup Services but we cannot ensure or warrant the security of any information you transmit to us.

Emails addresses are stored and attached to your user account and third party secure mailing services.

Password are ciphered (a one-way hash) so that it is secure. However, it is recommended that you do not reuse the same password across a number of different websites. Your password is the means of accessing your account at Mixup, so please guard it carefully and under no circumstance will anyone affiliated with Mixup or another third party legitimately ask you for your password. Should you forget the password for your account, you can use the "I forgot my password" feature to generate a new one. This process will ask you to submit your e-mail address, then the software will generate a new password, send it to your email address whereupon you must click a link to activate it to reclaim your account.

Payment methods are never stored on Mixup. We exclusively use well-known external third party vaults for that matter.

Your media data (audio, video, graphics) will be stored on our servers. Any sensitive material such streamable audio / video will only be accessible via expiring token protected links which prevents permanent hot linking from malicious users. For increased protection we strongly recommend you only use and share password-protected areas of the site our use or VIP authentication services which only allows certain users to access your content.

Privacy Policy Contact

If you have concerns regarding this Privacy Policy, including if you believe that Mixup may have incorrect information for you or if you would like your personally identifiable information to be removed from our database, you may email us at